Google may launch its first U.S. retail store in New York; right next to the Apple Store

Google may debut its very first U.S. retail location in SoHo, New York, reports Crain’s NY. The 8,000-square-foot retail space at 131 Greene St. is situated just a couple storefronts away from eyewear giant Warby Parker. Apple’s Soho retail store is right on the corner of that SoHo block.
Google is no stranger to physical retail stores. The tech firm launched its first Android store in Melbourne, Australia back in 2011, and has also established dedicated spaces in stores across Europe.
Of course, Google isn’t the only tech giant interested in retail. Apple’s retail revenues have consistently performed alarmingly well; Microsoft currently has 63 retail locations; and Samsung plans to launch 60 dedicated stores in Europe this year.