A new academic paper by researchers from the University of Minnesota and Wellesley College has examined the link between BitTorrent downloads and box office returns. Contrary to what’s often claimed by the movie industry, the researchers conclude that there is no evidence that BitTorrent piracy hurts US box office returns. Internationally, there is a link between downloads and revenues, which the researchers attribute to long release windows.
With their unconditional support for SOPA, PIPA and ACTA, Hollywood is pressing hard for new legislation to curb piracy. The studios want ‘rogue’ websites to be censored and are calling on Google and Internet providers to take responsibility.
However, a new study reveals that movie industry itself has the key to decreasing piracy, without passing any news laws.
In a paper titled ‘Reel Piracy: The Effect of Online Film Piracy on International Box Office Sales’ researchers from the University of Minnesota and Wellesley College examine the link between BitTorrent piracy and box office returns. As hypothesized, they find that international movie piracy losses are directly linked to the delay between US and foreign premieres.
In other words, the longer it takes before a movie is released internationally, the more box office revenues are impacted through piracy.