Social Media Sidebar


Please sign up, comment on articles and bring your friends!

Current poll

PlanetTech is asking:

What do you think about our new web site?

Love it, indeed
Really good solution
Same as old one
The old one was better
This is a new option

Quote of the day

Just because something doesn’t do what you planned it to do doesn’t mean it’s useless.


Thomas Edison

Pokemon Go is fastest mobile game ever to make $500 million

Posted in Games on 9th Sep, 2016 11:36 AM by AlexMuller

In just 63 days, Pokemon Go has reached more than $500 million in revenue, making it the fastest mobile game in history to reach that milestone in consumer spending, according to market researcher App Annie. And App Annie projects the game will reach $1 billion in revenue by the end of 2016 just 6 months after launch.

The news comes a day after John Hanke, CEO of Pokémon Go creator Niantic Labs, announced onstage at Apple’s event that the game had been downloaded more than 500 million times. And on September 16, both Nintendo and The Pokémon Company hope to keep it going with Nintendo’s launch of the Pokémon Go Plus device, which allows you to capture Pokémon creatures without pulling out your smartphone. Adding to that, Pokémon Go is launching on the Apple Watch by the end of the year.
Niantic Labs built the game under license from The Pokémon Company, and both the The Pokémon Company and Nintendo own stakes in Niantic.
App Annie also said that Niantic has potential new sources of revenue through partnerships. In addition to McDonald’s Japan, SoftBank announced a partnership with Niantic at the start of September, in which the company’s 3,700 stores will be categorized as either PokéStops or gyms for Pokemon Trainers.
“One key takeaway from Apple’s event? Gaming. Pokémon Go availability marks the first top 10 mobile game to come to the Watch.The game has now generated well over $500 million in worldwide customer spend across iOS and Google Play app Stores,” said Danielle Levitas, senior vice president of research and marketing communications at App Annie. “Pokemon’s latest platform expansion will have more game developers thinking wearables.”
She noted 1,762 games are already available (up 25 percent from a year ago) on wearable platforms.
Several industry people I’ve talked with believe that the game downloads are slowing and it will face an inevitable decline. But it’s grown to such a high water mark that it will take a while before it runs out of gas.
Meanwhile, SuperData Research has different estimates of revenue for Pokémon Go at $395 million.
“For Pokémon Go, half a billion downloads is impressive and presents a high water mark for the mobile games industry,” said Joost van Dreunen, CEO of SuperData, in an email. “It is no surprise then that Niantic was struggling with server issues initially, and reminds of the release of Grand Theft Auto 5. Mobile gaming has reached a scale and level of coverage where blockbuster economics are starting to emerge and more closely resemble that of traditional publishing.”
He added, “The game’s inevitable decline is in part to be expected as the summer winds down and novelty has worn off, and in part the result of an incomplete rollout strategy. In fairness, Niantic never anticipated this level of success or they would have gone about it differently, had brokered more sponsorships with retailers, had locked down the manufacturing and release of Pokémon Go Plus, and so on. But the strength of the brand will continue to carry its success, especially after getting the call from Apple, apparently, and being featured on the new edition of their watch.”
Sunny Dhillon, a partner at Signia Venture Partners, said in an email, “It was a good day for Nintendo today, with its announcement of Mario on iOS and its affiliated IP, Pokemon Go, announcing some big numbers. The game hasn’t jumped the shark yet. Player versus player, Pokémon trading, and Apple watch integration will see the game’s success continue, not to mention content updates with additional Pokémon and improved physical world location crossover and promotion.”

Tags: PokemongameARmobileaugmented realityapp

Read original article » Back to category


Author: Guest
Posted: 2016-12-26
that groups will compete. Physical exntamiertion through force, violence, war, etc. is but one mode of competition among groups. Just as individual murder is but one mode of competition among individuals. Physical extermination depends on the groups in question, the situation, context, etc. Competition may involve displacement as one group takes over the ecological niche occupied by another group. Or it may involve one group taking the females of another group at a higher rate and sexually outcompeting the other group. Reply


Recent headlines

  • Posted in Business on 2018-05-21 16:28:10
    Anti-nuclear policies increased global carbon by more
    Posted in Medicine on 2018-05-21 16:22:31
    Magic mushroom treatment improves emotional more
    Posted in Medicine on 2018-05-21 16:18:57
    Antioxidant found to wind back the clock on blood more
    Posted in Software on 2018-05-21 16:14:32
    3 key artificial intelligence benefits for the future more
    Posted in Medicine on 2018-05-20 11:05:43
    Cannabidiol significantly reduces seizures in more
Posted in Business on 2013-10-10 01:33
China is working towards a manned lunar mission in more
Posted in Business on 2013-10-20 07:17
Spacex says China is their main competitor for more
Posted in Software on 2013-10-20 06:43
Pirate Bay Browser Clocks 1,000,000 more
Posted in Medicine on 2013-10-10 02:10
Google reportedly investing hundreds of millions into more
Posted in Medicine on 2013-10-14 03:13
Endothelial Cells Can Repair and Regenerate Organs, more
Posted in Science on 01.01.2010
Spacex says China is their main competitor for more
Posted in Science on 01.01.2010
Staring at Your Phone Could Be Making You Short more
Posted in Science on 01.01.2010
Oculus Rift virtual reality headset coming to mobile, more
Posted in Science on 01.01.2010
China is working towards a manned lunar mission in more
Posted in Science on 01.01.2010
Delivering drugs via nanoparticles to target more

Recent Blog Posts

  • Posted by AlexMuller
    In five years quantum computing will be more
    Posted by AlexMuller
    Google partners with Johnson and Johnson to make lower more
    Posted by AlexMuller
    Electron holography microscope with spatial resolution down more
    Posted by AlexMuller
    Lower cost advanced Nuclear power could dominate future US more
    Posted by AlexMuller
    Why Hasn’t AI Mastered Language Translation? more

Login to your Account

Login to your PlanetTech Account here

Remember me

Create a New Account

You just need username and password

The following errors occured:
Verify password:
Remember me